The last lot.

In India, every kid born in the early 90s would probably have been exposed to Cricket more than any other sport. It marked the beginning of the era of the Indian batting genius who went on to become probably the greatest batsman in the world- Sachin Tendulkar. Every kid was either trying to be a Dravid or a Ganguly and their parents didn't mind it all. Gully cricket was everywhere, from manors to masjids. Cricket was a game which united the masses, poor and rich alike. It was a good way to spend time during the vacations as the youth had a balanced share of both exercise and fun. Local teams and small time tournaments were oh-so-common. Cricket was all about fun, passion and most importantly the spirit of the game. Even the kid who went to a city run municipal school and lived a hand-to-mouth existence was respected by his richer counterparts as a batsman if he was good at the game. The equipments needed weren't all that tough to get either. Unlike Baseball being USA's 'national pastime', Cricket was India's 'National ardor'. The so called national game of India- Hockey was (and is being still shown thorough neglect) but the government seemed more than happy for the way things were going for Indian cricket
Y2K arrived soon and it signified the rise of the video game era. Cricket slowly started to lose its popularity among the affluent youth. Video games were the in thing. Inevitably, the latter was here to stay. Kids preferred staying home and staying up playing video games and browsing the internet rather than playing outside on a sunny Sunday morning. The kids from the 90s on the other hand relished the sport even if it rained; infact the rain added to their enthusiasm. One may get bored of video games after a certain time of continuous gaming which is not the case of Cricket. After being coaxed to play outside most of them don't really try to enjoy the game. No one really dreams of being a VVS or Sachin. Heck, most of them can't bowl overarm or hold a bat properly.
But the intriguing part is, the entire blame is not theirs. Cricket known as the Gentleman's game has gradually, with time, turned into a businessman's game. It has become commercial, in India atleast. Selectors earn more money than an MBA grad who slogs 9-5 at his workplace. And the sad part is, the selectors aren't doing a noteworthy job. Nepotism and regionalism now haunt the potential folk. Tournaments have become leagues. T20s have taken over the longer format of the game. The IPL may have found many talents but it totally overlooked the fact that the greats of Cricket such as Sachin Tendulkar and Wasim Akram grew up playing on the streets and didn't have the means to get themselves enrolled in popular cricket clubs. Street Cricket in Mumbai remains alive only in Shivaji Park; and with football slowly getting popular among the youth, the Gentleman's game seems to have taken a backseat. The current convention considers guys not familiar with Manchester United and/or Cristiano Ronaldo as uncool. The upshot? They try taking interest in a sport which they don't really fancy and eventually end up liking it primarily due to peer pressure.
The internet can serve as medium for online Cricket tutorials too (although personal coaching is irreplaceable). India may have won the World Cup, but may have lost the battle to keep Cricket alive in its purest form.